Creating a Great Instragram Account
What can you do to get followers and likes despite not being a famous person or a superstar (yet)? There are a few tips and tricks to achieving this goal:
- Create a character and personality unique to your account
What account name do you want to use? What would your overall personality for your brand/account be? Make sure the characteristic you are giving to your brand match the content. It is important to have a stylistic continuity.
“Some of the most successful photographers have a certain sort of stylistic continuity throughout their practice. Try having a similar theme, voice or aesthetic. Find your style.” – @justinmeadmaxon
To give you an idea, here are some examples:
The simple and cute character The only food related posts. Colorful and savory feel. The epic night sky
- Choose your subject carefully
Think about what you want to post and why you want to post them. Think about whether it will be interesting to your target audience or not. For instance, if you are targeting teens who love traveling, but if you keep on posting posts about same places over and over again, you will lose followers.
“Take a moment to think about why you want to capture a particular image. What makes it interesting to you? Asking yourself these kinds of questions really does wonders to help improve your photography in general; it also helps define the tone, composition and emotions you want to convey through it. Nothing is more gratifying than when someone else sees your photograph and feels the same emotions you felt when you took it.” – @dante.vincent
- Use your native camera
This is fairly important due to the fact that the phone camera/digital camera gives better resolution. Many try taking pictures via the phone app. However, those apps usually reduce the quality of the photos and make them looks unreal.
“There are thousands of photo apps out there. But as tempting and convenient as it may be to shoot an image through them, most don’t provide as high of a resolution as your phone does.
I like to use my phone’s native camera and then import the image to an editing app. That way, I have complete control of how I crop the image. Plus, I’ll always have an original to go back to.” – @astrodub
- Despite what I said, you still should embrace the tools
With high quality photos in hand, you can edit them to you heart content and still have originals to return to.
“Don’t be afraid to use the tools that Instagram and other apps provide you to produce your images. The idea that only unfiltered or unedited photos are real is ludicrous and outdated. Photographers have always edited their images regardless of the medium. Digital photography is as real as photos captured on film.” – @bkstreetart
- Be Playful
“Make a story of everything you photograph. You don’t have to be technical about it – this can be simple. Whether using a good DSLR, a point-and-shoot, or being creative with your phone, start using light—and personality—to give your pictures memorable meaning, even etching out silly ideas to shoot little scenarios…
Play with your toys, your food, your cats. Talk to your toys, listen to them and give them their own personalities. Compound interest every day, and you will have the best life story clips of all freakin’ time.” – @darrylljones
- Convey a message
“Believe in what you’re shooting. You will be inspired creatively, and the photos will show. When I’m out in nature, for example, I only share the photos that bring back the feelings I had when I was out in the wild.” – @kevinruss
- Stay real time
It is also fairly important for you to keep the content real time and coincide with whatever is going on in the world. For instance, if there was a terrorist attack, but you post things that might be appropriate at any other time but now, it will backfire to you.