3 Surprising Uses for Google Trends
While Google Trends is being utilized for marketing purposes by many large corporations and small firms alike, other players have begun exploring the practicality of Google Trends for some surprising uses.
Digital Marketing Quick Start Guide for Marketing Rookies
Are you just starting to take a dive into digital marketing? If so, you’re in the right place. Below are quick introductions and explanations of the main topics that you’ll need to know to start on a path to become a digital marketing master
How One Startup Became Successful Using 4 Digital Marketing Strategies
The idea of this algorithm played a huge role in the development of the startup Bright Cellars, a Milwaukee based wine subscription founded by two MIT graduates in 2014. Since then, this company has grown quickly due to its successful digital marketing tactics.
Brewing Up Site Traffic through Organic Content and Analytics
The Badger Brewing Association’s foundation spans across multiple Google Doc pages spanning form General meetings in 2012 all the way to our club constitution. Empowered with a grant from the Associated Students of Madison the Association pursued hosting a website on WordPress.com.
17 Tools & Resources for Conducting Market Research
There are tons of great tools out there to conduct market research. In fact, there are so many that it can get difficult knowing which one to use and why it will be the most effective.
5 Reasons Why Digital Marketing Skills Aren’t Just for Marketing Majors
5 Reasons Why Digital Marketing Skills Aren’t Just for Marketing Majors Websites, Websites, and More Websites! In today’s world businesses that don’t have a website are automatically put at a major disadvantage. In an increasingly technological world, consumers are always turning to the Internet to find where to go to eat, where to buy their…
How to Track Email Opens for Free Using Google Analytics
If you ever find yourself in charge of an email marketing campaign, chances are you will need to track open rates for your emails. Tracking open rates are an important step in measuring the success of your campaign.
3 Tips on how to Thrive in your Digital Marketing Internship
By simply doing a Google search you will be able to get a glimpse of their marketing campaigns. You will be able to see their paid search ads as well as organic listings in the results.
Google Adwords: 5 Types of Keyword Matching
Google Adwords: 5 Types of Keyword Matching When developing an Adword campaign, it is important to understand what search queries will trigger your ad. This infographic shows the unique symbols that affect the range of your keywords. Kyle O’Brien, Marketing Student at the University of Wisconsin Madison. Connect with him on LinkedIn or view is…